Thursday, November 1, 2012
10 SEO Facts You Need To Know Now...
10 SEO Facts That Will Simultaneously Make You Pissed Off – & Thrilled…
Original Post By Chris Rempel on October 29th, 2012
As you probably know, the past couple months we have seen tumultuous changes in the SEO world. Many online business people have gone under, also many have simply walked away from the online business altogether.
With the latest Penguin refresh, Google’s “EMD filter” and other noticeable changes in how rankings are obtained – one thing is for certain: Things Are Drastically Different, Now.
Fact #1: You Can Rank Much, Much Faster Than Ever Before
Fact #2: 90% of Those Rankings Will Not Last Longer Than 2-3 Months
Fact #3: Link Spam, Paid Links, High PR Comments, Blog Networks, etc… Still Working Like Clockwork
Fact #4: Social Signals Basically Mean Nothing Right Now – Anomalies & Manual Reviews Aside
Fact #5: Google Doesn’t Care About “Quality Content”, Which is Both Good & Bad
Fact #6: Most Conventional “SEO Wisdom” is BS. Focus Solely on ROI to Succeed
Fact #7: Organic Traffic is Now Akin to Advertising – You Pay For Temporary Traffic, Then You Pay Again for More
Fact #8: SEO-Driven Authority Sites Are Just Too Risky
Fact #9: Traffic is Way More Valuable Than Ever Before…
Fact #10: Google Has Finally Killed the Quality Niche Content Publishing Model.
Final Takeaway: SEO is No Longer a Retirement Strategy. But You Can Still Exploit it to Build Something Bigger…
Read entire Post here: It’s a bit long but its spot on. Most everyone else is off the mark with regard to SEO now and going forward. Chris Rempel knows his stuff…
Click on the link below for the complete article:
http://www.thelazymarketer.com/blog/wp-content/uploads/2012/10/mattcutts.jpg
Wednesday, August 22, 2012
Types Of Blogs
I've posted this article to give you an idea of not only the types of Blogs but much more. Here you will find information on Blog Search engines, Blogging Communities and Blogging and Advertising. Hopefully this information will give you some insight to the world of Blogging. Also included are several links to additional information and various Blogging Web Sites.Take a moment to look at the "Basics" and "Training Videos " Pages and feel free to leave a brief comment.
Thanks...
Types
There are many different types of blogs, differing not only in the type of content, but also in the way that content is delivered or written.
Personal Blogs
The personal blog, an ongoing diary or commentary by an individual, is the traditional, most common blog. Personal bloggers usually take pride in their blog posts, even if their blog is never read. Blogs often become more than a way to just communicate; they become a way to reflect on life, or works of art. Blogging can have a sentimental quality. Few personal blogs rise to fame and the mainstream but some personal blogs quickly garner an extensive following. One type of personal blog, referred to as a microblog, is extremely detailed and seeks to capture a moment in time. Some sites, such as Twitter, allow bloggers to share thoughts and feelings instantaneously with friends and family, and are much faster than emailing or writing.
Corporate and Organizational blogs
A blog can be private, as in most cases, or it can be for business purposes. Blogs used internally to enhance the communication and culture in a corporation or externally for marketing, branding or public relations purposes are called corporate blogs. Similar blogs for clubs and societies are called club blogs, group blogs, or by similar names; typical use is to inform members and other interested parties of club and member activities.
By Genre
Some blogs focus on a particular subject, such as political blogs, health blogs, travel blogs (also known as travelogs), gardening blogs, house blogs, fashion blogs, project blogs, education blogs, niche blogs, classical music blogs, quizzing blogs and legal blogs (often referred to as a blawgs) or dreamlogs. Two common types of genre blogs are art blogs and music blogs. A blog featuring discussions especially about home and family is not uncommonly called a mom blog and one made popular is by Erica Diamond who created Womenonthefence.com which is syndicated to over two million readers monthly. While not a legitimate type of blog, one used for the sole purpose of spamming is known as a Splog.
By Media Type
A blog comprising videos is called a vlog, one comprising links is called a linklog, a site containing a portfolio of sketches is called a sketchblog or one comprising photos is called a photoblog. Blogs with shorter posts and mixed media types are called tumblelogs. Blogs that are written on typewriters and then scanned are called typecast or typecast blogs; see typecasting (blogging).
A rare type of blog hosted on the Gopher Protocol is known as a Phlog.
By Device
Blogs can also be defined by which type of device is used to compose it. A blog written by a mobile device like a mobile phone or PDA could be called a moblog. One early blog was Wearable Wireless Webcam, an online shared diary of a person's personal life combining text, video, and pictures transmitted live from a wearable computer and EyeTap device to a web site. This practice of semi-automated blogging with live video together with text was referred to as sousveillance. Such journals have been used as evidence in legal matters.
Reverse Blog
A Reverse Blog is composed by its users rather than a single blogger. This system has the characteristics of a blog, and the writing of several authors. These can be written by several contributing authors on a topic, or opened up for anyone to write. There is typically some limit to the number of entries to keep it from operating like a Web Forum.
Community and cataloging
The Blogosphere
The collective community of all blogs is known as the blogosphere. Since all blogs are on the internet by definition, they may be seen as interconnected and socially networked, through blogrolls, comments, linkbacks (refbacks, trackbacks or pingbacks) and backlinks. Discussions "in the blogosphere" are occasionally used by the media as a gauge of public opinion on various issues. Because new, untapped communities of bloggers and their readers can emerge in the space of a few years, Internet marketers pay close attention to "trends in the blogosphere".
Blog Search Engines
Several blog search engines are used to search blog contents, such as Bloglines, BlogScope, and Technorati. Technorati, which is among the more popular blog search engines, provides current information on both popular searches and tags used to categorize blog postings. The research community is working on going beyond simple keyword search, by inventing new ways to navigate through huge amounts of information present in the blogosphere, as demonstrated by projects like BlogScope.
Blogging communities and directories
Several online communities exist that connect people to blogs and bloggers to other bloggers, including BlogCatalog and MyBlogLog. Interest-specific blogging platforms are also available. For instance, Blogster has a sizable community of political bloggers among its members. Global Voices aggregates international bloggers, "with emphasis on voices that are not ordinarily heard in international mainstream media."
Blogging and Advertising
It is common for blogs to feature advertisements either to financially benefit the blogger or to promote the blogger's favorite causes. The popularity of blogs has also given rise to "fake blogs" in which a company will create a fictional blog as a marketing tool to promote a product.
Monday, August 20, 2012
Introduction To Blogging - Wordpress
If you want to have a Blog that people will find and return you really should consider using Wordpress. WP is the Web Standard for creating not only Blogs but complete Web Sites. So much information is available that will show you step by step how to setup and configure WP for you Blog or Web Site.
Check out the Videos on my Training Page: http://funblogfacts.blogspot.com/p/training-videos.html
Or go to You Tube and Search for Wordpress Training and you will find loads of easy to follow Videos.
http://codex.wordpress.org/Introduction_to_Blogging
Check out the Videos on my Training Page: http://funblogfacts.blogspot.com/p/training-videos.html
Or go to You Tube and Search for Wordpress Training and you will find loads of easy to follow Videos.
http://codex.wordpress.org/Introduction_to_Blogging
Saturday, August 4, 2012
Free Autoresponder
I wanted to make this post because I stumbled across the The Unofficial ListWire Video Course If you have not heard of it yet:
List Wire is a free autoresponder service, it offers many of the same features, as the expensive autoresponder services out their.
The only problem is their wasn't much info on how to use list wire.
Untill my friend Daddy Danimal created a complete video course with 18+ lessons covering every thing you will need to know and then some about list wire with plans to add even more
Best of all just like the listwire autoresponder service The "Unofficial" List Wire Video Course Is FREE!!!
like i said You should definitely check it out I know I found it very informative so I figured I would share it with you all you can get it for FREE! AT:
http://theunofficiallistwirevideocourse.daddydanimal.com
Get a listwire account at:
http://Listwire.com
List Wire is a free autoresponder service, it offers many of the same features, as the expensive autoresponder services out their.
The only problem is their wasn't much info on how to use list wire.
Untill my friend Daddy Danimal created a complete video course with 18+ lessons covering every thing you will need to know and then some about list wire with plans to add even more
Best of all just like the listwire autoresponder service The "Unofficial" List Wire Video Course Is FREE!!!
like i said You should definitely check it out I know I found it very informative so I figured I would share it with you all you can get it for FREE! AT:
http://theunofficiallistwirevideocourse.daddydanimal.com
Get a listwire account at:
http://Listwire.com
Friday, August 3, 2012
Easy To Use Blog Theme
Semiologic Reloaded is a very easy to use, clean format, Wordpress Theme for your Blog. It is, possibly, the most flexible and all embracing theme you'll find for WordPress. It's a "Premium theme" in all but name — because it's FREE to download. The Semiologic theme has been a precursor for many things in the WP world — which were then copied, ripped off, reproduced, you name it. Layout picker, skin picker, font picker, skin customizations, custom css, custom php, widget oriented, customization-safe upgrades…And You don't have to learn any HTML Code.
It happened here first. I would suggest you give this Wordpress Theme a try.
NOTE:
(This Blog will be moving soon to the Semiologic Wordpress Theme.)
It happened here first. I would suggest you give this Wordpress Theme a try.
NOTE:
(This Blog will be moving soon to the Semiologic Wordpress Theme.)
Thursday, August 2, 2012
Blogging Tips
Blogging Super Tips
Much more needs to be done after you’ve installed your new blog and set up the plugins you want, these are necessary steps. However, WordPress will only take you so far. Let’s look at the whole blogging process from soup to nuts, start to finish.
Picking a Theme
Thesis – The “ol’ Standard” in customizable themes. Thesis is referred to as a “framework” leaving a ton of room for customization. It’s uses a systems of “hooks” to allow you to change the theme as you see fit. Personally, I love this theme because its high quality coding and support. However it’s not the most user friendly when it comes to heavy customization. For that, you’ll have to get your hands dirty in some code.
Headway – This theme is very impressive. It utilizes an ajax system of drag and drop to allow you to create any kind of layout you want. You can create unlimited layouts and customize any page of your site. It’s a great system. There’s a slight learning curve to the interface, but it’s fantastic when you get past that.
Flexability – I have not used this theme in a couple years. When I did it was very user friendly. Whenever I talk about themes on a webinar someone ALWAYS mentions this theme. So it seems as though this one has many happy customers.
Must Have Plugins
I wrote a blog post called “best WordPress plugins for 2012” It’d be kind of weird to repeat that list or make new one for this post. So go read that post for the best plugins.
Creating Content
1.) Here is an insanely comprehensive post full of links to tutorials on the subject of creating great blog content. Sidenote Problogger is a fantastic resource for all things “blogging.”
http://www.problogger.net/how-to-write-great-blog-content/
2.) Neil Patel is an inspiringly brilliant Internet marketer. His content is always thoughtful, detailed, and most importantly actionable. I look up to his writing style when it comes to creating killer content. Here’s a post he wrote about writing content that goes viral
http://www.quicksprout.com/2012/06/04/forget-seo-heres-how-to-write-a-post-that-goes-viral/
Review quicksprout’s content. Seriously. Spend some time there and look over several posts. You’ll be blown away by the quality and detail of the info he provides.
Copywriting
Oh no, this is sooo not the same as writing great content. Copywriting is part science and part art. Probably more of the latter. Learn this well and you’ll be able to sell or presell any product you want.
1.) CopyBlogger – The name says it all, right? Actually this site is jam packed with great info on most things related to IM. Their copywriting info is always top of the line. Here’s a great post on writing copy that speaks to your potential customers desire.
http://www.copyblogger.com/ego-copywriting/
2. The copywriter’s crucible has been a go to resource for me for a while now. Here’s a great post full of pithy tips that will make your copy better instantly.
http://copywriterscrucible.com/15-punchy-copywriting-tips/
Content Marketing
So you’ve got a highly attractive and functional blog with great content and copy. What now? Marketing. Now it’s time for marketing to build readership.
1.) Back to copyblogger – Check out this page. It’s designed and written to get you to opt into their email list. During this process they give you some absolutely brilliant advice and links to articles on the topic. There are two lessons here. One is in the words you’re reading. One is in the presentation of the words you’re reading.
http://www.copyblogger.com/content-marketing/
2.) OnlinePRNews – This post speaks specifically to press releases. However it’s a must read. You’ll get solid strategy and how to info here, not to mention a great PR service
http://onlineprnews.com/blog/2012/04/how-to-use-online-press-releases-to-build-a-responsive-email-list/
Social Media Marketing
If you don’t know that you should be doing social media by now there’s no hope for you. Sorry. But for those of you who did know this here are a couple great resources.
1.) Hubspot – This company constantly publishes high quality content. Here is a curation post they did in 2011 about social media. Yes I know, it’s 2012. I still think you’ll find these tips useful.
http://blog.hubspot.com/blog/tabid/6307/bid/29348/30-Brilliant-Social-Media-Marketing-Tips-From-2011.aspx
2.) Social Media Examiner – This site specializes in social and they do that very well. Here is a more recent article full of social media tips you can use today.
http://www.socialmediaexaminer.com/9-social-media-marketing-tips-from-the-pros/
What do you think of these blogging tips? Any other topics you’d like to see great info about?
This post was written by:
Dustin
Link to Original Article Posted on "Scoop"
Much more needs to be done after you’ve installed your new blog and set up the plugins you want, these are necessary steps. However, WordPress will only take you so far. Let’s look at the whole blogging process from soup to nuts, start to finish.
Picking a Theme
Thesis – The “ol’ Standard” in customizable themes. Thesis is referred to as a “framework” leaving a ton of room for customization. It’s uses a systems of “hooks” to allow you to change the theme as you see fit. Personally, I love this theme because its high quality coding and support. However it’s not the most user friendly when it comes to heavy customization. For that, you’ll have to get your hands dirty in some code.
Headway – This theme is very impressive. It utilizes an ajax system of drag and drop to allow you to create any kind of layout you want. You can create unlimited layouts and customize any page of your site. It’s a great system. There’s a slight learning curve to the interface, but it’s fantastic when you get past that.
Flexability – I have not used this theme in a couple years. When I did it was very user friendly. Whenever I talk about themes on a webinar someone ALWAYS mentions this theme. So it seems as though this one has many happy customers.
Must Have Plugins
I wrote a blog post called “best WordPress plugins for 2012” It’d be kind of weird to repeat that list or make new one for this post. So go read that post for the best plugins.
Creating Content
1.) Here is an insanely comprehensive post full of links to tutorials on the subject of creating great blog content. Sidenote Problogger is a fantastic resource for all things “blogging.”
http://www.problogger.net/how-to-write-great-blog-content/
2.) Neil Patel is an inspiringly brilliant Internet marketer. His content is always thoughtful, detailed, and most importantly actionable. I look up to his writing style when it comes to creating killer content. Here’s a post he wrote about writing content that goes viral
http://www.quicksprout.com/2012/06/04/forget-seo-heres-how-to-write-a-post-that-goes-viral/
Review quicksprout’s content. Seriously. Spend some time there and look over several posts. You’ll be blown away by the quality and detail of the info he provides.
Copywriting
Oh no, this is sooo not the same as writing great content. Copywriting is part science and part art. Probably more of the latter. Learn this well and you’ll be able to sell or presell any product you want.
1.) CopyBlogger – The name says it all, right? Actually this site is jam packed with great info on most things related to IM. Their copywriting info is always top of the line. Here’s a great post on writing copy that speaks to your potential customers desire.
http://www.copyblogger.com/ego-copywriting/
2. The copywriter’s crucible has been a go to resource for me for a while now. Here’s a great post full of pithy tips that will make your copy better instantly.
http://copywriterscrucible.com/15-punchy-copywriting-tips/
Content Marketing
So you’ve got a highly attractive and functional blog with great content and copy. What now? Marketing. Now it’s time for marketing to build readership.
1.) Back to copyblogger – Check out this page. It’s designed and written to get you to opt into their email list. During this process they give you some absolutely brilliant advice and links to articles on the topic. There are two lessons here. One is in the words you’re reading. One is in the presentation of the words you’re reading.
http://www.copyblogger.com/content-marketing/
2.) OnlinePRNews – This post speaks specifically to press releases. However it’s a must read. You’ll get solid strategy and how to info here, not to mention a great PR service
http://onlineprnews.com/blog/2012/04/how-to-use-online-press-releases-to-build-a-responsive-email-list/
Social Media Marketing
If you don’t know that you should be doing social media by now there’s no hope for you. Sorry. But for those of you who did know this here are a couple great resources.
1.) Hubspot – This company constantly publishes high quality content. Here is a curation post they did in 2011 about social media. Yes I know, it’s 2012. I still think you’ll find these tips useful.
http://blog.hubspot.com/blog/tabid/6307/bid/29348/30-Brilliant-Social-Media-Marketing-Tips-From-2011.aspx
2.) Social Media Examiner – This site specializes in social and they do that very well. Here is a more recent article full of social media tips you can use today.
http://www.socialmediaexaminer.com/9-social-media-marketing-tips-from-the-pros/
What do you think of these blogging tips? Any other topics you’d like to see great info about?
This post was written by:
Dustin
Link to Original Article Posted on "Scoop"
Tuesday, July 31, 2012
Insights Every Blogger Should Know
Down-To-Earth Tips and Advice
For Internet Entrepreneurs:
Where Do I Start?
How You Can Start:
A Step-By-Step Guide To Set Up
A Profitable Website
This is definitely the Site you should consider subscribing to, (Free), for loads of information, Tips and Tricks on how to make Blogging profitable.
This is a Blog Site by a very successful blogger, Yaro Starak. The training he provides will save you countless hours of trying to figure out what to Post on your Blog and How to Post. Be sure to read the Page on how Yaro got started.
http://www.entrepreneurs-journey.com/make-money-online/
Video 1: The Blogging System That Works
Video 1: The Blogging System That Actually Works
This is video one in a BRAND NEW series of training videos
produced by Leslie Samuel, Gideon Shalwick and Yaro Starak.
They are opening up with a complete breakdown of their blogging
system, including where most people go wrong (the 3 deadly
blogging mistakes!).
Later in the week they will have an interview with a million dollar
blogger and next week conclude the series with a great
practical training video.
If you are sick of not making money with your blog or you are
brand new to blogging for an income, now is the perfect time
to watch this video.
It's funny, it's valuable, it will teach you something and most
importantly, it lays out literally everything from a top-down
perspective on how blogging for an income works.
Enjoy Video 1 and I'll be in touch again in a couple
of days with Video 2 the case study.
Stay Tuned This is going to be Exciting!
This is video one in a BRAND NEW series of training videos
produced by Leslie Samuel, Gideon Shalwick and Yaro Starak.
They are opening up with a complete breakdown of their blogging
system, including where most people go wrong (the 3 deadly
blogging mistakes!).
Later in the week they will have an interview with a million dollar
blogger and next week conclude the series with a great
practical training video.
If you are sick of not making money with your blog or you are
brand new to blogging for an income, now is the perfect time
to watch this video.
It's funny, it's valuable, it will teach you something and most
importantly, it lays out literally everything from a top-down
perspective on how blogging for an income works.
Enjoy Video 1 and I'll be in touch again in a couple
of days with Video 2 the case study.
Stay Tuned This is going to be Exciting!
Tuesday, June 7, 2011
Reporter vs Expert - Why Most Bloggers Are Stuck Reporting
There are basically two types of bloggers in the world - reporters and experts - and some people perform both roles (usually the experts, it's hard for reporters to become experts, but it's easy for experts to report).
If you have ever taken an Internet marketing course or attended a seminar specifically for beginners, you have probably heard about the two different methodologies. Whenever the business model is based on content, and if you blog for money then the model is based on content, people are taught to either start as reporters, or if possible step up as experts.
I'll be frank; you want to be the expert.
Reporters leverage the content of the experts and in most cases people start off as reporters because they haven't established expertise. Experts enjoy the perks of preeminence, higher conversion rates because of perceived value, it's easier to get publicity, people are more likely to seek you out rather than you having to seek others out, joint ventures come easier, etc, experts in most cases simply make more money and attract more attention.
Most Bloggers Are Reporters
The thing with expertise is that it requires something - experience. No person becomes an expert without doing things and learning. Bloggers usually start out without expertise and as a result begin their blogging journey by talking about everything going on in their niche (reporting) and by interviewing and talking about other experts (reporting again).
There's nothing wrong with reporting of course and for many people it's a necessity at first until you build up some expertise. Unfortunately the ratios are pretty skewed when it comes to reporters and experts - there are a lot more reporters than there are experts, hence reporters tend to struggle to gain attention and when they do, they often just enhance the reputation of the expert they are reporting on.
Don't Replicate Your Teacher
If you have ever spent some time browsing products in the learn Internet marketing niche you will notice a pattern. Many people first study Internet marketing from a GURU (for lack of a better term). The guru teaches how he or she is able to make money online, and very often the view that the student gleams is that in order to make money online you have to teach others how to make money online.
The end result of this process is a huge army of amateurs attempting to replicate what their teacher does in the same industry - the Internet marketing industry - not realizing that without expert status based on a proven record and all the perks that come with it, it's next to impossible to succeed.
Even people, who enjoy marginal success, say for example growing an email list of 1,000 people, then go out and launch a product about how to grow an email list of 1,000 people. Now I have no problems with that, I think it's fine to teach beginners and leverage whatever achievements you have, the problem is that people gravitate to the same niche - Internet marketing - and rarely have any key points of differentiation.
How many products out there do you know of that all claim to teach the same things - email marketing, SEO, pay per click, affiliate marketing, and all the sub-niches that fall under the category of Internet marketing. It's a saturated market, yet when you see your teachers and other gurus making money teaching others how to make money (and let's face it - making money as a subject is one of the most compelling) - your natural inclination is to follow in their footsteps.
If the key is to become an expert and you haven't spent the last 5-10 years making money online, I suggest you look for another niche to establish expertise in.
Report on Your Process, Not Others
The secret to progress from reporter to expert is not to focus on other experts and instead report on your own journey. When you are learning how to do something and implementing things day by day, or studying other people's work, you need to take your process and what you do as a result of what you learn, and use it as content for your blog.
It's okay to talk about experts when you learn something from them, but always relate it to what you are doing. If you learn a technique from an expert it's fine to state you learned it from them (and affiliate link to their product too!) but you should then take that technique, apply it to what you are doing and then report back YOUR results, not there's. Frame things using your opinion - your stories - and don't regurgitate what the expert said. The key is differentiation and personality, not replication.
Expertise comes from doing things most people don't do and then talking about it. If you do this often enough you wake up one day as an expert, possibly without even realizing how it happened, simply because you were so good at reporting what you did.
You Are Already An Expert
Most people fail to become experts (or perceived as experts) because they don't leverage what they already know. Every person who lives a life learns things as they go, takes action every day and knows something about something. The reason why they never become an expert is because they choose not to (which is fine for some, not everyone wants to be an expert), but if your goal is to blog your way to expertise and leave the world of reporting behind you have to start teaching and doing so by leveraging real experience.
Experience can come from what you do today and what you have done previously; you just need to take enough steps to demonstrate what you already know and what you are presently learning along your journey. I know so many people in my life, who are experts simply by virtue of the life they have lived, yet they are so insecure about what they know, they never commit their knowledge to words for fear of well, fear.
Blogs and the Web in general, are amazing resources when you leverage them as a communication tool to spread your expertise because of the sheer scope of people they can reach. If all you ever do is talk to people in person and share your experience using limited communication mediums, you haven't much hope of becoming an expert. Take what you know and show other people through blogging, and you might be surprised how people change their perception of you in time.
Reporting Is A Stepping Stone
If your previous experience and expertise is from an area you want to leave behind or you are starting from scratch, then reporting is the path you must walk, at least for the short term.
Reporting is a lot of fun. Interviewing experts, talking about what other people are doing and just being part of a community is not a bad way to blog. In many cases people make a career of reporting (journalism is about just that), but if you truly want success and exponential results, at some point you will have to stand up and proclaim yourself as someone unusually good at something and then proceed to demonstrate it over and over again.
Have patience and focus on what you do to learn and then translate that experience into lessons for others, and remember, it's okay to be a big fish in a small pond, that's all most experts really are.
This article was by Yaro Starak, a professional blogger and my blog mentor. He is the leader of the Blog Mastermind mentoring program designed to teach bloggers how to earn a full time income blogging part time.
To get more information about Blog Mastermind click this link:
http://www.entrepreneurs-journey.com/go.php?offer=freejack4u&pid=1
If you have ever taken an Internet marketing course or attended a seminar specifically for beginners, you have probably heard about the two different methodologies. Whenever the business model is based on content, and if you blog for money then the model is based on content, people are taught to either start as reporters, or if possible step up as experts.
I'll be frank; you want to be the expert.
Reporters leverage the content of the experts and in most cases people start off as reporters because they haven't established expertise. Experts enjoy the perks of preeminence, higher conversion rates because of perceived value, it's easier to get publicity, people are more likely to seek you out rather than you having to seek others out, joint ventures come easier, etc, experts in most cases simply make more money and attract more attention.
Most Bloggers Are Reporters
The thing with expertise is that it requires something - experience. No person becomes an expert without doing things and learning. Bloggers usually start out without expertise and as a result begin their blogging journey by talking about everything going on in their niche (reporting) and by interviewing and talking about other experts (reporting again).
There's nothing wrong with reporting of course and for many people it's a necessity at first until you build up some expertise. Unfortunately the ratios are pretty skewed when it comes to reporters and experts - there are a lot more reporters than there are experts, hence reporters tend to struggle to gain attention and when they do, they often just enhance the reputation of the expert they are reporting on.
Don't Replicate Your Teacher
If you have ever spent some time browsing products in the learn Internet marketing niche you will notice a pattern. Many people first study Internet marketing from a GURU (for lack of a better term). The guru teaches how he or she is able to make money online, and very often the view that the student gleams is that in order to make money online you have to teach others how to make money online.
The end result of this process is a huge army of amateurs attempting to replicate what their teacher does in the same industry - the Internet marketing industry - not realizing that without expert status based on a proven record and all the perks that come with it, it's next to impossible to succeed.
Even people, who enjoy marginal success, say for example growing an email list of 1,000 people, then go out and launch a product about how to grow an email list of 1,000 people. Now I have no problems with that, I think it's fine to teach beginners and leverage whatever achievements you have, the problem is that people gravitate to the same niche - Internet marketing - and rarely have any key points of differentiation.
How many products out there do you know of that all claim to teach the same things - email marketing, SEO, pay per click, affiliate marketing, and all the sub-niches that fall under the category of Internet marketing. It's a saturated market, yet when you see your teachers and other gurus making money teaching others how to make money (and let's face it - making money as a subject is one of the most compelling) - your natural inclination is to follow in their footsteps.
If the key is to become an expert and you haven't spent the last 5-10 years making money online, I suggest you look for another niche to establish expertise in.
Report on Your Process, Not Others
The secret to progress from reporter to expert is not to focus on other experts and instead report on your own journey. When you are learning how to do something and implementing things day by day, or studying other people's work, you need to take your process and what you do as a result of what you learn, and use it as content for your blog.
It's okay to talk about experts when you learn something from them, but always relate it to what you are doing. If you learn a technique from an expert it's fine to state you learned it from them (and affiliate link to their product too!) but you should then take that technique, apply it to what you are doing and then report back YOUR results, not there's. Frame things using your opinion - your stories - and don't regurgitate what the expert said. The key is differentiation and personality, not replication.
Expertise comes from doing things most people don't do and then talking about it. If you do this often enough you wake up one day as an expert, possibly without even realizing how it happened, simply because you were so good at reporting what you did.
You Are Already An Expert
Most people fail to become experts (or perceived as experts) because they don't leverage what they already know. Every person who lives a life learns things as they go, takes action every day and knows something about something. The reason why they never become an expert is because they choose not to (which is fine for some, not everyone wants to be an expert), but if your goal is to blog your way to expertise and leave the world of reporting behind you have to start teaching and doing so by leveraging real experience.
Experience can come from what you do today and what you have done previously; you just need to take enough steps to demonstrate what you already know and what you are presently learning along your journey. I know so many people in my life, who are experts simply by virtue of the life they have lived, yet they are so insecure about what they know, they never commit their knowledge to words for fear of well, fear.
Blogs and the Web in general, are amazing resources when you leverage them as a communication tool to spread your expertise because of the sheer scope of people they can reach. If all you ever do is talk to people in person and share your experience using limited communication mediums, you haven't much hope of becoming an expert. Take what you know and show other people through blogging, and you might be surprised how people change their perception of you in time.
Reporting Is A Stepping Stone
If your previous experience and expertise is from an area you want to leave behind or you are starting from scratch, then reporting is the path you must walk, at least for the short term.
Reporting is a lot of fun. Interviewing experts, talking about what other people are doing and just being part of a community is not a bad way to blog. In many cases people make a career of reporting (journalism is about just that), but if you truly want success and exponential results, at some point you will have to stand up and proclaim yourself as someone unusually good at something and then proceed to demonstrate it over and over again.
Have patience and focus on what you do to learn and then translate that experience into lessons for others, and remember, it's okay to be a big fish in a small pond, that's all most experts really are.
This article was by Yaro Starak, a professional blogger and my blog mentor. He is the leader of the Blog Mastermind mentoring program designed to teach bloggers how to earn a full time income blogging part time.
To get more information about Blog Mastermind click this link:
http://www.entrepreneurs-journey.com/go.php?offer=freejack4u&pid=1
Friday, June 3, 2011
The Essential 10 Blog traffic Tips
Blogging: The Essential 10 Blog traffic Tips: "In every bloggers life comes a special day - the day they first launch a new blog. Now unless you went out and purchased someone else's blog..."
Thursday, June 2, 2011
The Essential 10 Blog traffic Tips
In every bloggers life comes a special day - the day they first launch a new blog. Now unless you went out and purchased someone else's blog chances are your blog launched with only one very loyal reader - you. Maybe a few days later you received a few hits when you told your sister, father, girlfriend and best friend about your new blog but that's about as far you went when it comes to finding readers. Here are the top 10 techniques new bloggers can use to find readers.
These are tips specifically for new bloggers, those people who have next-to-no audience at the moment and want to get the ball rolling.
It helps if you work on this list from top to bottom as each technique builds on the previous step to help you create momentum. Eventually once you establish enough momentum you gain what is called "traction", which is a large enough audience base (about 500 readers a day is good) that you no longer have to work too hard on finding new readers. Instead your current loyal readers do the work for you through word of mouth.
Top 10 Tips
10. Write at least five major "pillar" articles. A pillar article is usually a tutorial style article aimed to teach your audience something. Generally they are longer than 500 words and have lots of very practical tips or advice. This article you are currently reading could be considered a pillar article since it is very practical and a good "how-to" lesson. This style of article has long term appeal, stays current (it isn't news or time dependent) and offers real value and insight. The more pillars you have on your blog the better.
9. Write one new blog post per day minimum. Not every post has to be a pillar, but you should work on getting those five pillars done at the same time as you keep your blog fresh with a daily news or short article style post. The important thing here is to demonstrate to first time visitors that your blog is updated all the time so they feel that if they come back tomorrow they will likely find something new. This causes them to bookmark your site or subscribe to your blog feed.
You don't have to produce one post per day all the time but it is important you do when your blog is brand new. Once you get traction you still need to keep the fresh content coming but your loyal audience will be more forgiving if you slow down to a few per week instead. The first few months are critical so the more content you can produce at this time the better.
8. Use a proper domain name. If you are serious about blogging be serious about what you call your blog. In order for people to easily spread the word about your blog you need an easy to remember domain name. People often talk about blogs they like when they are speaking to friends in the real world (that's the offline world, you remember that place right?) so you need to make it easy for them to spread the word and pass on your URL. Try and get a .com if you can and focus on small easy to remember domains rather than worry about having the correct keywords (of course if you can get great keywords and easy to remember then you've done a good job!).
7. Start commenting on other blogs. Once you have your pillar articles and your daily fresh smaller articles your blog is ready to be exposed to the world. One of the best ways to find the right type of reader for your blog is to comment on other people's blogs. You should aim to comment on blogs focused on a similar niche topic to yours since the readers there will be more likely to be interested in your blog.
Most blog commenting systems allow you to have your name/title linked to your blog when you leave a comment. This is how people find your blog. If you are a prolific commenter and always have something valuable to say then people will be interested to read more of your work and hence click through to visit your blog.
6. Trackback and link to other blogs in your blog posts. A trackback is sort of like a blog conversation. When you write a new article to your blog and it links or references another blogger's article you can do a trackback to their entry. What this does is leave a truncated summary of your blog post on their blog entry - it's sort of like your blog telling someone else's blog that you wrote an article mentioning them. Trackbacks often appear like comments.
This is a good technique because like leaving comments a trackback leaves a link from another blog back to yours for readers to follow, but it also does something very important - it gets the attention of another blogger. The other blogger will come and read your post eager to see what you wrote about them. They may then become a loyal reader of yours or at least monitor you and if you are lucky some time down the road they may do a post linking to your blog bringing in more new readers.
5. Encourage comments on your own blog. One of the most powerful ways to convince someone to become a loyal reader is to show there are other loyal readers already following your work. If they see people commenting on your blog then they infer that your content must be good since you have readers so they should stick around and see what all the fuss is about. To encourage comments you can simply pose a question in a blog post. Be sure to always respond to comments as well so you can keep the conversation going.
4. Submit your latest pillar article to a blog carnival. A blog carnival is a post in a blog that summarizes a collection of articles from many different blogs on a specific topic. The idea is to collect some of the best content on a topic in a given week. Often many other blogs link back to a carnival host and as such the people that have articles featured in the carnival enjoy a spike in new readers.
To find the right blog carnival for your blog, do a search at http://blogcarnival.com/.
3. Submit your blog to blogtopsites.com. To be honest this tip is not going to bring in a flood of new readers but it's so easy to do and only takes five minutes so it's worth the effort. Go to Blog Top Sites, find the appropriate category for your blog and submit it. You have to copy and paste a couple of lines of code on to your blog so you can rank and then sit back and watch the traffic come in. You will probably only get 1-10 incoming readers per day with this technique but over time it can build up as you climb the rankings. It all helps!
2. Submit your articles to EzineArticles.com. This is another tip that doesn't bring in hundreds of new visitors immediately (although it can if you keep doing it) but it's worthwhile because you simply leverage what you already have - your pillar articles. Once a week or so take one of your pillar articles and submit it to Ezine Articles. Your article then becomes available to other people who can republish your article on their website or in their newsletter.
How you benefit is through what is called your "Resource Box". You create your own resource box which is like a signature file where you include one to two sentences and link back to your website (or blog in this case). Anyone who publishes your article has to include your resource box so you get incoming links. If someone with a large newsletter publishes your article you can get a lot of new readers at once.
1. Write more pillar articles. Everything you do above will help you to find blog readers however all of the techniques I've listed only work when you have strong pillars in place. Without them if you do everything above you may bring in readers but they won't stay or bother to come back. Aim for one solid pillar article per week and by the end of the year you will have a database of over 50 fantastic feature articles that will work hard for you to bring in more and more readers.
This article was by Yaro Starak, a professional blogger and my blog mentor. He is the leader of the Blog Mastermind mentoring program designed to teach bloggers how to earn a full time income blogging part time. To get more information about Blog Mastermind click this link: http://bit.ly/ls6gjG
Subscribe to:
Posts (Atom)


